Promoting Mission LiFE

Aligned with the Government of India’s flagship initiative, Mission LiFE, the Centre undertakes strong advocacy for widespread behavioral change by encouraging adoption of sustainable consumption patterns and circular economy principles.

The Centre drives awareness and action around sustainable lifestyles by highlighting individual and community responsibility in climate action. Through targeted campaigns, stakeholder engagement, and solution-driven dialogues, it promotes low-impact living, integration of nature-based solutions, waste reduction, and mindful resource use as mainstream practices.